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Your decision on who you choose to represent you on the sale of your home is a personal one. It is important to choose someone who stands for honesty and integrity, who is innovative, market savvy, and whom you feel extremely comfortable with.
We will work with you to market your home in a way that meets your needs and maximizes your exposure. Whether you are selling a multi-family home, a luxury condo or a studio apartment, we will tailor your marketing plan to most effectively showcase your home.
In order to achieve our goal of selling your property and assure best price and terms, we will seek as many qualified buyers as possible by implementing the following marketing plan in order to generate interest in your property. American Living Marketing Plan: ___________________________________________ MLS SERVICES: Immediately submit listing to Hudson Multiple Listing Service and (where applicable) the New Jersey Multiple Listing Service (NJMLS) and Garden State MLS(GSMLS) for comprehensive exposure to the real estate professionals servicing the area.
VIRTUAL TOURS AND PHOTOS: Take exterior and interior photos of property for website, print advertising, and upload photos to MLS sites. A full virtual tour of the unit, along with wide angle lens photos, maximizing unit size for visual marketing.
WEBSITE EXPOSURE: Upload photos and enhance listing on www.americanliving-realestate.com in the properties for sale section. Many other internet sites will be utilized as well, such as Craigs's List, Trulia and Zillow etc. Nearly 75% of all buyer searched begin on the web.
REALTOR .COM ENHANCED LISTINGS: Maximize marketing exposure as well as viewings on Realtor.com are ensured by all American Living Real Estate listings appearing as Showcase Enhanced Listings.
SIGNAGE AND BANNERS: Complete array of appropriate signs and banners to best advertise the property. Customized signage will highlight features, allowing direct contact from buyers to listing agents.
WINDOW DISPLAY: We will post a detailed flyer of your property listing in our office window display. Our office is strategically located in a prime area, we have a great deal of “walk by” traffic.
MARKETING BROCHURES: Effective marketing brochures and materials will be created to gain additional marketing exposure for the property. Hardcopy as well as online marketing will be used. Prepare customized property flyer for open house and to keep at property.
STATE-OF-THE-ART DESIGNED EFLYERS: A customized “Just Listed" virtual e-card with full details of the property will be created for each property. This card will include list price, photos, floor plans, availability, etc. and emailed to all area real estate agents and hundreds of industry professionals. Continually email new and updated information pertaining to the property to all area Real Estate Agents. Maximize exposure of your property to surrounding Real Estate Community.
DIRECT MAILINGS AND PRINT ADVERTISING: Mail out “Just Listed” postcards to target market neighborhoods. Large quantities of direct mailings will be targeted in specific areas to promote the property to as many individuals as possible. Newspaper advertisements will be provided as needed.
OPEN HOUSES: Provide a Brokers Open House so that all area realtors can view the property. Schedule Sunday Public Open Houses as needed, in order to physically get potential buyers into the property.
American Living Services:
- Analysis and advise on effective pricing (CMA)
- Daily management of all marketing
- Speak or email with Homeowners on a weekly basis. Discuss feedback from potential buyers and other agents
- Prospect for buyers on regular basis
- Confirm qualifications of buyer. Obtain qualification letter with satisfactory credit check from lending institution.
- Represent the seller on all offers to assure best price and terms, exclusions and closing date.
- Oversea all aspects from acceptance of offer through closing (negotiations, attorney review, appraisals, inspections, Certificate of Occupancy etc.)
- Have contracts drawn up and distribute to all parties: buyer, buyer’s attorney, seller’s attorney, realtors
- Contact attorneys during attorney review to insure that transaction proceeds smoothly.
- Be sure deposit monies are with escrow agent in timely fashion.
- Make sure written mortgage commitment is received in a timely manner
- Provide seller with application for smoke detector certificate, which is needed at closing
- Arrange and accompany on final inspection before closing
- Attend closing
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